With game shows going strong and reality shows consistently gaining in popularity, the opportunities for television shows to interact with their audiences are growing by leaps and bounds. Mobile technologies have gone a long way toward improving these interactions.
Many live shows are now offering SMS chat features that allow their viewers to comment on and respond to the show as it proceeds. Messages sent from mobile phones appear almost instantly in a designated area of the screen. Mobile users no longer have to leave their TV’s to comment on a show’s forum, they simply send a text message to the show via their phone and within moments the viewing world can read their comments.
Other programs let their viewers choose contestants or control future changes in the show by opening voting polls. Consumers can vote via their mobile phone by sending an action-related code or word to a specific number within the designated time frame. Some programs even offer contests during the show, where viewers participating via mobile phone can win a prize just by watching and commenting.
With Fugen Mobile’s interactive TV solutions, viewers are getting more involved than ever before which means a larger, more loyal, and more active base of fans.